DS Smith - The Tipping Point

Date: 29 Mar 2019


Our Partners DS Smith, a leading international packaging provider, has today published new research, in conjunction with Central Saint Martins, University of the Arts London, showing that the UK will fall short of its 2035 recycling targets by more than a decade.

The Tipping Point report outlines new consumer behaviours which are compounding the recycling challenges the UK is facing, including the rapid adoption of e-commerce and therefore the exponential growth in the delivery of packages. To further compound the situation, the report provides new insight on consumer attitudes towards recycling which point towards the need to tackle consumer confusion and scepticism.

Want to know more about the report? Check out the DS Smith website below: